prabhat.g4991
About Candidate
Location
Education
General Management (Major - Marketing)
Mechanical Engineering
Work & Experience
Led digital marketing strategies across platforms (Google, Facebook, OTT), achieving a 42% month-over-month increase in visibility revenue. Designed and executed growth-focused, performance-driven campaigns for new brands, enhancing conversion rates and sales. Partnered with brands to define and monitor key metrics (CAC, ROAS, AOV), ensuring marketing efficiency and scalability. Implemented multi-channel tracking to deliver actionable insights and optimize campaign performance. Built a comprehensive digital reporting framework to track ROI, guide investment decisions, and meet KPIs. Collaborated with tech and product teams to develop innovative marketing solutions that enhanced platform visibility. Drove the adoption of new marketing channels, boosting engagement and investment. Consistently aligned strategic initiatives with performance goals to maximize brand impact and marketing effectiveness.